Fair Trade Coffee or Fair Taste Coffee?

I had started to drink instant coffee by NesCafe for a period since I could not attain Rufous' coffee in London. These days, I gradually got used to its taste. It is, of course, not as good as brewing coffee, but I have no reason to ask more since God has given me a wonderful life in which I can do my favorite research. I should not complain about the coffee at all.

However, I got a news link several days ago about how NesCafe reduces the coffee bean cost by unfairly lowering the payment to coffee farmers in South America or Africa. It was really a shock that I had been drinking those farmers "blood" for such a long time. Actually, except for coffee, I may also have already had many people's "blood" when I am enjoying this civilisation...

I stopped buying NesCafe after reading the news, and bought a fairtrade coffee. It may be silly and not practical, but it may be the only thing I can do now to help those people.

The taste of the fairtrade coffee I bought is terrible, really terrible, and relatively expensive. But Fairtrade coffee or Fairtaste coffee? that is not a question at all.

Fairtrade Coffee !!!